Why are women wearing bikinis in the snow?

We decided to give this Instagram trend a try while sipping hot cocoa on a cold snowy day. So how was this impromptu photoshoot? Surprisingly, it was liberating to change from the daily layers of frumpy clothing into bright colorful swimsuits. I originally thought it would only serve as a great opportunity to create content. However I found it to be so much more than that!  All of our routines & lifestyles have changed so much. This served as a reminder to enjoy the outside & soak up as much sun as you can! It was a great way to fight the winter blues. We want to know what you are doing to fight the winter blues. Tell us in the comments below. Stay tuned for more looks.